2023 Kia Rio is the cheapest new Kia car

The 2023 Kia Rio subcompact sedan is the least expensive new Kia vehicle offered in the United States, with a starting MSRP of $16,550. 

For all automakers, it's also one of the most cost-effective models.

The 2023 Rio 5-Door (Hatchback), which has a starting MSRP of $17,490, and the 2023 Forte small sedan, 

which starts at $19,490 MSRP, are the next most affordable new models in the Kia portfolio after the Rio.

There are numerous affordable Kia vehicles, with the 2023 Rio being the least expensive new Kia vehicle.  

It's unusual for a carmaker to provide so many new vehicles that cost under $30,000 in

an era where inflation is driving up automobile prices.