Ford increases F-150 Lightning price, now starts at $56,000
Ford has raised the cost of the F-150 Lightning's basic model. The electric pickup truck's starting price has increased by more than $15,000 to $56,000.
Many people were shocked when Ford revealed the starting price for the F-150 Lightning, which is $40,000.
It seems to compete with Tesla's stated Cybertruck basic pricing from a few years ago.
The price was temporary, though.
Ford raised the cost of each model from $6,000 to $8,000 in August.
On the other hand, Ford just raised the F-150 Lightning's starting price to $52,000 in October.
Ford has now chosen to increase the F-150 Lightning's basic price once again.