Kia Wins The Most 2023 J.D. Power Residual Value Model Awards

Even the management of J.D. Power praised Kia's performance. Eric Lyman, vice president of J.D. Power's ALG division, stated:

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"Kia's success this year says volumes about how far the brand has gone." The market is realising how excellent Kia's product selection is in

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terms of design, reliability, and residual values. Kia has established itself as a major player.

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That seems to be undoubtedly a high compliment, and I believe it portends well for Kia's expansion in

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the American market. It may be important to note that just 2 of the 5 models for which Kia received awards—the Telluride and

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the Sportage—are really selling better this year than they did last. Other

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than possibly the awards trail, that could not matter very much.

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